CONTENTS
Part I. Competition Rules
1. Purpose, Scope and Legal BasisPART I
COMPETITION RULES
No. | Category | Scope |
1 | Business Growth & Strategy Excellence | Enterprise growth, market expansion, strategic transformation, and commercial leadership. |
2 | European Beauty & Wellness Innovators | Beauty, personal care, and wellbeing products, services, and formats. |
3 | AI & Digital Transformation Awards | Applied artificial intelligence, data, automation, and digital transformation of organizations. |
4 | Sustainable Futures Leadership | Environmental, social, and governance initiatives delivering measurable long-term benefit. |
No. | Stage | Responsible Body |
1 | Opening of nominations | Secretariat |
2 | Closing of nominations | Secretariat |
3 | Administrative screening | Secretariat |
4 | Professional eligibility review | Organizer |
5 | Jury evaluation and scoring | Jury |
6 | Formation of the shortlist | Jury and Organizer |
7 | Final decision of the Jury | Jury |
8 | Announcement of finalists and winners | Organizer |
PART II
PARTICIPANT ELIGIBILITY CRITERIA
10. General Eligibility Standards
10.1. The Awards may recognize (Regulation, Section VI):No. | Indicator | What is Assessed |
1 | Position or founding role | Executive, board, partner, principal, department head, or equivalent responsibility; or the founding of, and continuing responsibility for, a venture, project, or initiative. |
2 | Ownership of the result | The nominee's personal causal contribution to the outcomes relied upon, as distinct from the standing of the organization within which they arose. |
3 | Recognized expertise | Publications, patents, industry awards, standard-setting work, or invited advisory and speaking engagements. |
4 | Documented achievements | Quantified, verifiable outcomes — growth, savings, reach, scientific, cultural, or social effect. |
Tier | Type of Evidence | Weight in Verification |
Tier 1 | Audited figures, official registers, patents, certifications, peer-reviewed publications, court or regulatory records. | Accepted as conclusive. |
Tier 2 | Independent media, third-party awards, confirmations from professional organizations, client or partner references, case studies with named sources. | Accepted with corroboration. |
Tier 3 | Self-reported figures, internal reports, promotional materials, presentations, personal websites. | Indicative only; requires Tier 1 or 2 support. |
PART III
EVALUATION AND SCORING CRITERIA
Stage | Name | Content |
I | Administrative Screening | The Secretariat reviews all nominations to ensure compliance with the submission requirements (Regulation, Section IX). |
II | Professional Eligibility Review | Eligible nominations are reviewed to confirm that the nominees meet the professional eligibility criteria (Regulation, Section IX). |
III | Jury Evaluation | Independent scoring of each admitted nomination by the Jury against the criteria of Section 17. |
IV | Formation of the Shortlist | Nominations receiving the highest evaluation scores form the shortlist (Regulation, Section XI). |
V | Final Decision of the Jury | Determination of winners by vote of the Jury (Regulation, Section XII). |
No. | Criterion | What is Assessed | Max |
1 | Professional Achievement | The substance and scale of what the nominee has accomplished, and the quality of the evidence supporting it. | 10 |
2 | Leadership and Strategic Impact | Direction given to a team, organization, or field, and the effect of the nominee's decisions beyond their immediate role. | 10 |
3 | Innovation and Initiative | Originality of approach and the extent to which the nominee acted ahead of established practice rather than following it. | 10 |
4 | Contribution to Industry | Effect on the wider profession or sector — adoption by others, standard-setting, development of people, or advancement of practice. | 10 |
5 | Professional Reputation | Standing among peers, evidenced by independent recognition, references, and the absence of adverse findings. | 10 |
Maximum total score | 50 |
Score | Level | Descriptor |
0 | Not evidenced | The criterion is not addressed, or no admissible evidence has been submitted in respect of it. |
1–2 | Marginal | Isolated or incidental relevance; no result demonstrated beyond the nominee's immediate setting. |
3–4 | Developing | Clear but limited achievement; effect confined to a single organization, project, or local market. |
5–6 | Solid | Consistent professional achievement at national level or across a substantial organization; effect documented and durable. |
7–8 | Distinguished | Achievement recognized beyond the nominee's own organization; measurable effect at sector or multi-market level. |
9–10 | Exceptional | Field-defining contribution with verified international effect; a recognized reference point for others in the field. |
Criterion | Score |
Professional Achievement | 8 |
Leadership and Strategic Impact | 9 |
Innovation and Initiative | 7 |
Contribution to Industry | 8 |
Professional Reputation | 9 |
Total of the Jury member | 41 / 50 |
PART IV
GEOGRAPHY AND SCALE OF PARTICIPATION
PART V
FINAL PROVISIONS
ANNEX A
PARAMETERS DETERMINED FOR EACH CYCLE
A.1. These Regulations are of permanent application. The parameters listed below are determined by the Organizer for each cycle and published before the opening of nominations. Their determination does not amend these Regulations.No. | Parameter | Reference | Published |
1 | Nominations within each category | Clause 2.2 | Before opening of nominations |
2 | Adjustment of the category list, if any | Clause 2.3 | Before opening of nominations |
3 | Calendar of the cycle | Clause 3.2 | Before opening of nominations |
4 | Participation fees | Clause 6.1 | Before opening of nominations |
5 | Cap on nominations admitted to evaluation, if any | Clause 25.2 | Before opening of nominations |
6 | Assignment of Jury members to categories | Clause 16.2 | Not published (internal record) |
7 | Participation statistics of the closed cycle | Clause 27.1 | After close of the cycle |
No. | Fixed Parameter | Value |
1 | Categories | Four (Clause 2.1) |
2 | Language of nomination | English (Clause 4.3) |
3 | Assessment period for evidence | 5 years (Clause 5.3) |
4 | Response deadline for additional materials | 10 business days (Clause 5.5) |
5 | Evaluation criteria | Five, of equal weight (Clause 17.1) |
6 | Scoring scale | 0 to 10 per criterion (Clause 18.1) |
7 | Maximum total score | 50 (Clause 17.1) |
8 | Minimum Jury members scoring each nomination | 3 (Clause 16.2) |
9 | Finalists per category | As a rule three to five (Clause 20.1) |
10 | Winners per category | One, or none (Clauses 21.1 and 22.3) |
11 | Guidance threshold for granting an award | 35 of 50 (Clause 22.3) |